What Type Of Online Content Creators Use OneStream Live

Time flies! It’s hard to believe that OneStream Live is celebrating its 8th anniversary. Launched in January 2018, our platform has grown from a small startup to a community of millions of users worldwide. Over the past eight years, we have processed millions of live streams for online content creators across the globe. 

This anniversary is not just about us; it’s about you, the vibrant community of online streamers, businesses, and organizations that have made OneStream Live what it is today. From day one, we set out to build a versatile, reliable streaming solution, and your trust has positioned OneStream Live as a go-to platform across many niches.

In this Article:

Content Creators and Influencers

In the last few years, we have seen massive growth in social media users as well as online content creators. Independent creators were among the first to start using OneStream Live. YouTubers, podcasters, vloggers, social media influencers and anyone who wanted to grab their audience on multiple platforms found OneStream Live useful from the very beginning.

Creators especially love our scheduling feature. It allows them to pre-record videos and stream them “live” at the perfect time. As one user from G2 says,

What I like the most about OneStream Live is that it gives me the most valuable thing—the freedom to go live with pre-recorded video. Therefore, I do not have to take the burden of live streaming and going blank on camera.

We have also read many comments from creators that OneStream Live’s simplicity and broad feature set help them save time and expand their reach every single day. One Trustpilot reviewer praised the intuitive design and responsive support, saying,

“I’ve used OneStream Live for events… the ability to schedule multiple events in advance is great.”

Importantly, we have built OneStream Live while keeping modern creators in mind. The creator economy moves fast, and that’s why agility and reliability matter the most. OneStream Live delivers both.

The interface is easy for beginners, yet powerful enough for experienced creators who want custom branding or advanced RTMP workflows. And if anything goes wrong, our support team is always there to help.

A user on Capterra said,

“They were texting 2 o’clock in the morning to make sure that my live on Facebook would be flawless and I thank them so much for that.”

That’s why thousands of creators trust OneStream Live whenever they go live.

Gaming Streamers

Gaming creators were among the earliest groups to actively adopt OneStream Live. As live streaming grew, creators involved in live stream gaming quickly realized the importance of consistency and reach. Most gaming streamers want their gameplay to be seen everywhere, whether their audience is on Twitch, YouTube, Kick, or Facebook. 

OneStream Live is a streaming software for gamers that makes multistreaming simple. It frees gamers from technical hassles. They can focus on playing and engaging their audience. They no longer have to fight software bugs.

Multistreaming helps gaming creators grow faster. They reach fans wherever they watch. In a competitive streaming world, reliability is a big win. OneStream works seamlessly with OBS and similar tools. Gamers can keep their overlays and alerts on all platforms. They don’t lose any features when they go live.

One example is Benji. He is a passionate gamer. He streams to Twitch, YouTube and Kick simultaneously.

“Cross streaming with OneStream helps a lot. I save time, and more people see my content,”

With OneStream, he focuses on his games and audience. The platform handles the rest.

Musicians and Live Performers

Musicians, DJs and performers also use OneStream Live. For artists, live streams are the new stage. OneStream Live is a live music streaming platform for musicians. It lets them stream concerts online for fans everywhere. The platform can handle different kinds of shows. It supports both solo home-studio performances and multi-camera concerts.

Artists can multistream on YouTube, Facebook and Instagram Live. This approach maximizes their exposure. It brings in a larger virtual audience. The option to schedule pre-recorded performances is another plus. Bands can record sessions in advance and schedule them to broadcast later as a music performance live stream. This way, they reach viewers in different time zones.

Real users praise how OneStream Live supports their creativity. One audio engineer on G2 had high praise. He said,

“The app works great with YouTube and Facebook... This is the only streaming platform I rely on. Very easy to get started.”

Musicians need simplicity to avoid tech issues. OneStream Live’s tools simplify the tech side. Artists can focus on the show. For example, hosts can invite guest performers. They can also share their screen for lyrics or visuals and use the built-in teleprompter. These touches add flair to music streams.

Music artists use OneStream Live to amplify their reach. They rely on it for many types of events. It powers casual open-mic nights and major album launches. They can host jam sessions on multiple platforms at once. A unified chat lets them engage with fans across platforms. It can turn a living-room performance into a worldwide event. OneStream Live makes those intimate shows accessible to everyone online.

Brands, Businesses and Marketers

It’s not just individual creators. Businesses and brands are using OneStream Live too. Companies use live video in many ways. They launch products, host webinars, and engage customers in real time, which makes OneStream Live a reliable streaming solution for brands and a strong corporate live webcast tool.

It provides a professional, reliable way to stream everywhere. Companies can go live on LinkedIn, Facebook and YouTube. They can even host the stream on their own website. 

A satisfied user reported amazing results.

“I don’t know how I ever lived without OneStream. It allowed me to grow my business by over 300%,”

That shows the value of multistreaming. It can directly boost outreach and sales. Brands use OneStream Live for all kinds of events. They host everything from live Q&A sessions to virtual conferences.

Another user highlighted OneStream Live’s scheduling power. They loved being able to batch record videos. With OneStream, those videos could stream “live” exactly when needed.

OneStream's best use-case is for pre-recorded streams that you can schedule - Set them and forget them.

A marketing team can prepare content in advance. They still create the buzz of a live event. Businesses also love embedding streams on their site. OneStream’s hosted live pages help here. Even companies without strong web infrastructure can use this. They can create a branded live stream page in minutes.

In the corporate world, reliability and support are extremely important. OneStream Live delivers on both. Users often commend the platform’s customer service and consistency. 

Businesses appreciate the peace of mind that comes with a stable platform where streams run smoothly across all channels. Ultimately, OneStream Live becomes a one-stop solution for brands. It amplifies their marketing messages through live video.

Religious & Faith Communities

Religious and faith communities were quick to adopt live streaming to stay connected with their congregations. Churches, mosques, synagogues, and ministries around the world use OneStream Live to broadcast sermons, worship services, prayers, and special events beyond physical locations.

Live streaming has helped faith leaders reach people who cannot attend in person, whether they are homebound, traveling, or living in another country.

OneStream Live makes this outreach simple and reliable. Faith organizations can stream live or scheduled pre-recorded services to Facebook, YouTube, and their own websites at the same time. This means a single Sunday service can reach the entire community across multiple platforms without extra effort.

Many churches also use scheduling to record sermons in advance and stream them live, consistently even when volunteers or staff are limited.

Pastors and ministry leaders often highlight how easy the platform is to use. One reviewer shared,

“We are reaching more communities with OneStream. I really love the ease of use and versatility.”

This simplicity is especially important for religious organizations that do not have dedicated technical teams. 

One pastor shared how their team temporarily lost access to their social media accounts, but OneStream Live’s support team helped them recover their streams and continue broadcasting. The pastor later said,

“We will forever stay with OneStream for all of our media needs because of their customer service.”

Stories like this show how much trust these communities place in the platform.

One creator streams prayers and meditations using OneStream. She said,

I’ve been with this company for a few years now. I am elderly and I live stream prayers and meditations. It is not complicated for me to figure out

Her questions are answered promptly by the support team. This shows how inclusive the platform is. No advanced technical skills are needed to use OneStream Live.

Over these 8 years, connecting people in faith through live video has become one of the most rewarding parts of our mission.

Educators and Educational Institutions

OneStream Live’s journey would not be complete without educators. Teachers, trainers, and educational institutions around the world turned to live streaming to share knowledge, especially during challenging times like the COVID-19 pandemic. Schools, universities, and online course creators use OneStream Live to deliver lectures, virtual classes, and webinars to students everywhere. Live streaming has made education more accessible by allowing educators to reach learners globally in real time.

Several educators have shared positive experiences using the platform. One nonprofit organization explained that OneStream Live,

“worked really well for our organization’s purpose of streaming a video instead of having an in-person event during COVID-19.”

Educators also value the flexibility that pre-recorded streaming offers. One e-learning professional shared that the “freedom to go live with pre-recorded video” helped remove the stress of live teaching and allowed better preparation.

Over the past eight years, educators across many fields have used OneStream Live to run workshops, online classes, and full virtual conferences. Teachers, coaches, and course creators continue to rely on the platform for its simplicity, scheduling flexibility, and reliable support.

OneStreamLive-Explore pre-recorded streaming with OneStream Live

Fitness and Wellness Coaches

The fitness and wellness space has also grown rapidly, and many coaches have turned to live streaming to reach their audience beyond physical locations.

Personal trainers, yoga instructors, dance coaches, and wellness mentors use OneStream Live to broadcast workout sessions, classes, and seminars online. Live streaming allows fitness professionals to train clients remotely and build a strong online community without being limited to a gym or studio.

Many trainers go live on YouTube, Facebook, Instagram, and even their own websites using a single setup. This helps them reach a wider audience and allows followers to join from the platform they prefer. One fitness business owner shared that,

“OneStream lets our video with our fitness clients with ease.”

Scheduling has been especially helpful for fitness and wellness coaches. Trainers can record sessions in advance and schedule them to stream as live classes during peak hours. This means they do not have to repeat the same session multiple times in a day. Coaches can focus on engaging with participants in the chat or managing their programs while still delivering consistent content. One wellness user mentioned,

“I like the product because it allows me to stream multiple platforms at the same time.”

Over the past eight years, many fitness creators have grown their online presence by simulcasting workouts and engaging viewers through live interaction. Daily yoga classes, full online fitness programs, and coaches rely on OneStream Live for its reliability and ease of use.

The health and wellness community values consistency and positivity, and OneStream Live continues to support coaches as they motivate and guide audiences around the world.

E-commerce and Live Sellers

Live streaming has become a powerful tool for online selling, and many e-commerce businesses now use OneStream Live to connect with customers in real time. Small boutique owners, growing online retailers, and established sellers use live streams to showcase products, run demonstrations, and answer customer questions instantly. This approach helps turn viewers into buyers by creating a more personal and interactive shopping experience.

Saba Mohsin, Digital Marketing Manager at OneStream Live, explains that you can “literally sell anything over live streams,” whether it’s makeup, clothing, gadgets, or even cars. According to her, live commerce “can work like magic for all product categories.”

OneStream Live lets e-commerce brands stream to multiple platforms at the same time. Sellers can broadcast to Facebook, YouTube, Instagram, and other channels, and they can also embed the stream on their own websites to create a virtual storefront that is always accessible. This makes it easy for businesses to meet customers wherever they prefer to watch.

Scheduling and ease of use are also highly valued by sellers. One reviewer shared,

“It’s been fairly easy to use and schedule to multiple social media accounts”

Conclusion: Built for Online Content Creators

Online content creators come in many forms, but they all share a similar goal. They want to reach people, share their ideas, and build meaningful connections without unnecessary complexity.

Over the years, creators across gaming, music, education, business, fitness, faith, and e-commerce have used OneStream Live as a reliable streaming tool for creators to bring their content to life.

Over the past eight years, we have been honored to watch online content creators turn their ideas into live experiences. You have educated, entertained, inspired, and connected people around the world.

Your feedback and real-world use cases have helped shape OneStream Live into one of the best live streaming platforms trusted by creators across different niches. Today, our 4.7 out of 5 average rating across G2, GetApp, Capterra, and Trustpilot reflects that trust.

Every feature we have added has been built with creators in mind. We listen to feedback, improve what is already there, and add new tools when they are needed. As OneStream Live continues to grow, our focus stays the same. We want to help creators reach more people, stay consistent, and spend less time worrying about setup or technical issues.

Thank you for being part of the OneStream Live journey, and happy streaming!

Frequently Asked Questions

 Musicians, gamers, businesses, educators, podcasters, and community creators use OneStream Live to stream live or pre-recorded content across multiple platforms.

Yes, musicians use OneStream Live to stream concerts, premieres, and 24/7 music content without needing to be live every time.

Gamers use OneStream Live to multistream gameplay to platforms like YouTube, Facebook, and Twitch while maintaining a consistent streaming schedule.

Businesses use OneStream Live for webinars, product launches, training sessions, and branded live events across multiple social channels.

No, OneStream Live is used by beginners and experienced creators alike who want flexible, scheduled, and scalable live streaming.

OneStream Live is a cloud-based live streaming solution to create, schedule, and multistream professional-looking live streams across 45+ social media platforms and the web simultaneously. For content-related queries and feedback, write to us at [email protected]. You’re also welcome to Write for Us!

Picture of Kalim
Kalim
Kalim is a Digital Content Writer at OneStream Live, dedicated to creating SEO-optimized content. When he's not writing, you can find him lost in his passion for music and singing.
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